Daimler FleetBoard GmbH has won Frost & Sullivan’s “2012 Growth Leadership Award” in the category of medium and heavy-duty commercial vehicle telematics.


The coveted award was presented to FleetBoard Managing Director Markus Lipinsky at the GIL 2012: European conference for Growth, Innovation & Leadership, in London. The provider of smart telematics solutions was honoured for its innovations and for recording the industry’s highest annual growth rates during the past three years.

The International business consultancy firm, Frost & Sullivan, had evaluated and compared leading suppliers of telematics services in Europe on the basis of four different criteria. In doing so it used a proprietary, certified research method and analyzed the range of standard equipment in the truck, the increase in modular product components, the expansion in new regions, and the establishment of growing partnerships. FleetBoard was the undisputed winner in this study, which guaranteed it the “2012 Growth Leadership Award”.

One of the reasons why Frost & Sullivan chose FleetBoard for the award is because the company is pursuing a new strategy of introducing telematics as standard equipment for trucks across Europe in order to strike out in new directions in a consolidating market. Frost & Sullivan also noted that FleetBoard provides a wide product range for all commercial vehicle segments, brands, and markets. Our company also offers expanded back office integration and vehicle-related logistics management solutions that greatly help boost the efficiency of commercial fleets. In addition, Frost & Sullivan pointed out that FleetBoard had penetrated markets outside Germany in order to increase its global presence in places such as Europe, Brazil, South Africa, and the Middle East. The study came to the conclusion that FleetBoard’s extensive experience, proximity to truck development units, use of Mercedes-Benz’ European sales network, and long-term partnerships with hardware and software suppliers are creating the basis for ergonomic growth in the years ahead.

“The Frost & Sullivan Award is a convincing argument to win over European transportation companies looking for a user-friendly and future-proof telematics solution,” says Markus Lipinsky, Managing Director of Daimler FleetBoard GmbH. “The trust expressed by more than 2,500 customers worldwide and the fact that 100,000 units were installed this year alone demonstrate that FleetBoard’s growth is unparalleled”.

Source: Daimler AG