Exciting new apps from Mercedes-Benz: Interactive user manual and personal trainer for people on the move
Samstag, 19.Mai 2012Mercedes-Benz is extending its multimedia presence with the simultaneous release of three new apps, providing an even more versatile range of products for people on the move.
Two of the new apps – the B-Class Guide, a useful online supplement to the printed manual, and the SL Bodywork App personal trainer – are now available [...]
The Mercedes-Benz design philosophy: Design as a trademark
Samstag, 28.April 2012To create fascination and brand identity: that’s the objective of the Mercedes-Benz design philosophy, oriented towards long-term effect rather than short-lived trends, it taps into a “gene pool” of brand-typical style elements in the sense of a living tradition. At the end of this process is the car as an individual space for living.
For Mercedes-Benz, [...]
Active Comfort provides for stress-free driving and recuperation in the car: Mercedes cars take on the role of personal coach
Mittwoch, 18.April 2012What could be better than a personal coach with a tailor-made training programme to enhance your fitness and general well-being, on hand to support you at any time of the day or night? Tomorrow’s Mercedes-Benz cars will take on this very role.
Active Comfort, defined as “performance-enhancing comfort”, provides for well-being, recuperation and subsequent fitness [...]
Accessories to suit every motorsports fan. All set for the new season: the Mercedes-Benz Motorsports Selection 2012
Samstag, 14.April 2012The new Mercedes-Benz Motorsports Selection is now available from Mercedes-Benz dealers and at the online shop. Motorsports fans can choose from three dozen products, ranging from high-quality chronograph watches through fashionable apparel to practical fan articles such as cushions and flags.
A highlight in the 2012 racing season is the exclusive cooperation with new team partner [...]
Daimler excels in anniversary year 2011
Donnerstag, 9.Februar 2012Daimler AG today presented its preliminary and unaudited earnings figures for the Group and the divisions in the year 2011.
Daimler increased its Group EBIT from the ongoing business by 24% to €8,977 million in 2011 (2010: €7,212 million). Including special factors, Group EBIT rose by 20% to €8,755 million (2010: €7,274 million). Both EBIT figures [...]
On the road in style: the Mercedes-Benz Type 320 (W 142, 1937 to 1942)
Montag, 30.Januar 2012The Mercedes-Benz Type 320 (W 142 series) celebrated its premiere at the International Automobile and Motorcycle Exhibition (IAMA) in Berlin in February 1937. With it, the brand closed a gap in the market between medium-sized vehicles and vehicles of the largest format.
At least, this is what the renowned “Allgemeine Automobil-Zeitung” (AAZ or “General Automotive [...]
Timeless – 60 Years of the Mercedes-Benz SL
Mittwoch, 25.Januar 2012Before the launch of the new SL in spring 2012, the Mercedes-Benz SL-Class is dedicated to its own exhibition. The exhibition “Timeless – 60 Years of th Mercedes-Benz SL” presents models of the automotive icon of six decades – for the first time all together in one room!
“Timeless – 60 Years of the Mercedes-Benz SL” [...]
Mercedes-Benz Announces Adam Scott Mercedes-Benz Golf International Brand Ambassador
Donnerstag, 19.Januar 2012Mercedes-Benz, the German car manufacturer, is delighted to announce the appointment of Australian professional golfer, Adam Scott, as its new international golf brand ambassador.
The 31 year-old Australian has had a hugely successful year, including his best finish at a Major championship when he finished in tied second place at The Masters in Augusta. He [...]
Mercedes-Benz Cars Reach All-Time High with Sales of 1,362,908 Units in 2011
Freitag, 6.Januar 2012In 2011 Mercedes-Benz Cars sold more vehicles than ever before in a single year. A total of 1,362,908 vehicles of the brands Mercedes-Benz, smart and Maybach have been delivered to customers – around 77,000 units more than in the previous record set in 2007 (1,285,900 units).
2011 was also the best sales year in the history [...]
Genuine roof boxes for Mercedes-Benz cars: Genuine roof boxes for Mercedes-Benz cars
Samstag, 17.Dezember 2011Functionality and spacious transport volume have always been the mark of the genuine roof boxes from Mercedes-Benz. Now, together with the new M-Class, the “450″ roof box with revised design comes on the market. The “dropping line” of the roof box takes up the current Mercedes-Benz design idiom.
The “450″ roof box is available in [...]
Sales trend remains positive: Mercedes-Benz Heading Toward New Production Record
Freitag, 9.Dezember 2011Following last year’s production record, Mercedes-Benz is again heading toward a new all-time high. The brand expects to produce more than 1.25 million units in 2011 – representing another record result in the company’s 125-year history.
“Mercedes-Benz is going on the attack,” says Dr. Wolfgang Bernhard, member of the Daimler Board of Management, Manufacturing and Procurement [...]
Mercedes-Benz Posts Strong Sales in Japan
Mittwoch, 30.November 2011In spite of the heavy earthquake in March and its serious consequences for the country, sales of Mercedes-Benz vehicles have developed favorably in Japan. Since the beginning of the year, sales have risen by 2.7 percent to 25,858 units, even though the overall market has strongly declined (-21.6%).
After sales had fallen by almost 25 [...]
Winter time with Mercedes-Benz: Heading to the slopes
Mittwoch, 30.November 2011The cold time of the year makes the hearts of many winter sports fans beat faster: soon they’ll go on holiday and head for the ski runs, half-pipes or cross-country trails.
Mercedes drivers are well prepared thanks to state-of-the-art driving assistance systems and the 4MATIC all-wheel drive available in many model series. New products from [...]
Aero trailer design study from Mercedes-Benz: drastically cutting wind resistance and fuel consumption of semitrailer tractors
Montag, 28.November 2011The wind resistance falls by 18 percent, the fuel consumption by virtually five percent: the design study from Mercedes-Benz goes by the working title “aero trailer” and shows how it is possible to reduce yet further the already low consumption and thus also the CO2 emissions of state-of-the-art trucks such as the new Actros. Mercedes-Benz [...]
Mercedes-Benz Bus and Coach Show (MOT) 2011 in Mannheim
Montag, 21.November 2011The biennial in-house show attracts private bus and coach operators and public transport specialists from throughout Europe.
Around 6000 visitors from over 20 countries attended this year’s Bus and Coach Show held from 17 to 20 November – in the anniversary year of the automobile – in the hometown of the inventor of the automobile, [...]
Mercedes-Benz on Google+: Mercedes-Benz further expands its involvement in social networks
Donnerstag, 10.November 2011To coincide with the start of the expansion of the Google social network to include company and brand profiles, Mercedes-Benz now has its own profile on Google+.
In a video message, Dr Dieter Zetsche, CEO of Daimler AG, welcomes the fans and interested parties of the brand with the three-pointed star. In addition, the community [...]
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