Marketing
« PreviousMercedes-Benz increases sales worldwide by 22 percent in August, posting double-digit growth for the tenth month in a row
Freitag, 3.September 2010Sales of Mercedes-Benz vehicles continue to increase. In August, the brand posted double-digit growth for the tenth month in a row. Sales were up by 22 percent, and deliveries to customers around the world amounted to 81,000 units last month (August 2009: 66,200). Since the beginning of the year, Mercedes-Benz has now sold 735,400 passenger [...]
Mercedes-Benz launches a new, broad-based campaign under the slogan “Fast forward to tomorrow” that targets mobility of the future
Donnerstag, 2.September 2010Today Mercedes-Benz launches a new, broad-based campaign under the slogan “Fast forward to tomorrow” that targets mobility of the future. All communication channels, including a TV spot, a web special and advertisements, will show that the brand with the three-pointed star is already well on the road to zero-emissions mobility.
In BlueEFFICIENCY, Mercedes-Benz has developed [...]
Daimler AG Reports a 7.4 Percent Increase for Mercedes-Benz and smart Vehicles in the U.S. for August 2010
Donnerstag, 2.September 2010Daimler AG reported U.S. sales of 20,122 Mercedes-Benz and smart vehicles, an improvement of 7.4 Percent compared to August 2009. All sales figures in this release are on an unadjusted basis unless otherwise noted.
Mercedes-Benz USA (MBUSA) today reported August sales of 19,674 vehicles, an increase of 15% for the month, with a 22.2% increase on [...]
Sales launch for the SLS AMG GT3: Ready for the off – the gullwing model for the racetrack
Mittwoch, 11.August 2010Interested teams can now order the new Mercedes-Benz SLS AMG GT3. The gullwing model for the racetrack is being delivered on time for the coming motorsport season, starting in February 2011. The sales price is €334,000(net) / €397,460 (incl. 19% VAT).
Developed in accordance with the GT3 regulations of the FIA (Fédération Internationale de l’Automobile), [...]
Daimler AG Reports a 5.5 Percent Increase for Mercedes-Benz and smart Vehicles in the U.S. for July 2010
Donnerstag, 5.August 2010Daimler AG (stock exchange abbreviation DAI) today reported U.S. sales of 18,608 Mercedes-Benz and smart vehicles, an improvement of 5.5 Percent compared to July 2009. All sales figures in this release are on an unadjusted basis unless otherwise noted.
Mercedes-Benz USA (MBUSA) today reported July sales of 18,048 vehicles, an increase of 11.2% for the month, [...]
Mercedes-Benz most successful premium brand in India in first half of 2010
Dienstag, 20.Juli 2010Mercedes-Benz posted record sales in India in the first half of 2010 and high growth rates enabled it to gain substantial market share. Sales rose by 69 percent in the first six months of the year and a total of 2,500 vehicles were delivered to customers. Mercedes-Benz saw sales climb by 83 percent in June [...]
Mercedes-Benz: Best Sales Result for the Month of June in Company History – plus 13 Percent
Dienstag, 6.Juli 2010Last month, Mercedes-Benz recorded the best month of June in the history of the company: With 113,300 units delivered (2009: 100,300), sales increased 13 percent worldwide, surpassing expectations. In the first half of the year, sales of Mercedes-Benz passenger cars were up 15 percent compared to the result in the same period last year, with [...]
Mercedes-Benz USA reports 25% increase for the month with June sales of 18,997
Freitag, 2.Juli 2010Mercedes-Benz USA (MBUSA) today reported June sales of 18,997 vehicles, an increase of 25.4% with a 25.7% increase on a year-to-date basis.
Impressive gains were made in both the Mercedes-Benz passenger car and light-truck categories. The strongest performer for the month was the popular C-Class – the gateway to the Mercedes-Benz brand for younger as well [...]
New J.D. Power study: Mercedes-Benz has the most satisfied customers
Freitag, 25.Juni 2010Mercedes-Benz enjoys a higher level of customer satisfaction than any other automobile brand. This is confirmed by a large-scale survey conducted by the world-renowned J.D. Power and Associates Index on the satisfaction of car buyers. Mercedes-Benz took first place among all car brands in this study.
The Mercedes-Benz C-Class and the CLK also headed their respective [...]
2010 J.D. Power VOSSSM: Mercedes-Benz Once Again Has the Most Satisfied Service Customers in the Premium Segment in 2010
Donnerstag, 24.Juni 2010Mercedes-Benz once again has the most satisfied customers in the premium segment in 2010. Following its success in 2009, Mercedes once again took first place among premium brands in the Service Satisfaction category of the latest J.D. Power Vehicle Ownership Satisfaction Study (VOSSSM) for Germany.
The globally renowned J.D. Power and Associates institute conducts the survey [...]
AMG V8 wins “International Engine of the Year Awards 2010″: Mercedes-AMG builds the best sports engine
Mittwoch, 23.Juni 2010The AMG 6.3-litre V8 engine took away two top accolades as part of the coveted “International Engine of the Year Awards 2010″: the high-revving naturally aspirated engine developing up to 386 kW/525 hp comfortably took top spot in the “Best Performance Engine” and “Above 4 litres” categories. This is the second year running that the [...]
Mercedes-Benz launches communications offensive: The best or nothing
Donnerstag, 10.Juni 2010Mercedes-Benz is in the fast lane. Since the beginning of 2010 Mercedes-Benz has sold 16 percent more cars worldwide than in the same period last year. And the groundwork has already been laid for further growth thanks to the current model offensive.
16 new or upgraded models will be launched during 2010 and 2011, including [...]
Mercedes-Benz Continues to Post Strong Growth, with Sales up 18 Percent in May
Montag, 7.Juni 2010In May, Mercedes-Benz continued the dynamic sales growth of the prior months, increasing sales by 18 percent to 101,400 vehicles (May 2009: 86,300).
“Mercedes-Benz was able to grow faster than the overall market in May,” says Dr. Joachim Schmidt, Executive Vice President Sales and Marketing, Mercedes-Benz Cars. “This excellent sales result keeps us on course [...]
Mercedes-Benz reports another strong month with May sales of 19,176
Donnerstag, 3.Juni 2010Mercedes-Benz USA (MBUSA) today reported May sales of 19,176 vehicles, an increase of 26.7%, continuing the second quarter with a 25.8% increase on a year-to-date basis.
Impressive gains were made in both the Mercedes-Benz passenger car and light-truck categories. The strongest performer of the month was the 9th generation E-Class – which expanded to include the [...]
New TV commercial „Sorry“
Montag, 31.Mai 2010In traffic precarious situations can come unexpectedly: Before you know it there is an unvited passenger. But with the brake assistent BAS + in the new Mercedes-Benz E-Class you can even trick the reaper.
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Mercedes-Benz Cars confirms return-on-sales target of 10 percent
Freitag, 28.Mai 2010Daimler AG sees further growth opportunities for Mercedes-Benz Cars in terms of unit sales, revenue and earnings in the coming years. Daimler has set itself the goal of delivering sustainable profits from operating activities at Mercedes-Benz Cars.
Meeting with investors and analysts in Beijing, Dr. Dieter Zetsche, Chairman of the Board of Management of Daimler [...]
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