Marketing
« PreviousRecord Sales From the Start: Mercedes-Benz Posts New All-Time High in January
Freitag, 3.Februar 2012Mercedes-Benz has started 2012 with record sales for the month of January. The brand sold a total of 86,921 units worldwide, thus exceeding the previous year’s record by another 5.1%.
Sales in the Mercedes-Benz Cars division also reached a new high in January by handing over 94,526 passenger cars of the Mercedes-Benz, smart and Maybach [...]
“iF product design award 2012″: Five-fold success for Mercedes-Benz design
Montag, 23.Januar 2012The designers at Mercedes-Benz have picked up yet another prize for no fewer than four models in the form of the internationally renowned “iF product design award 2012″. A top-class specialist jury has bestowed the award on the Mercedes-Benz M-Class, the SLK, the SLS AMG Roadster, and the Concept A-CLASS show car, as well as [...]
Mercedes-Benz Announces Adam Scott Mercedes-Benz Golf International Brand Ambassador
Donnerstag, 19.Januar 2012Mercedes-Benz, the German car manufacturer, is delighted to announce the appointment of Australian professional golfer, Adam Scott, as its new international golf brand ambassador.
The 31 year-old Australian has had a hugely successful year, including his best finish at a Major championship when he finished in tied second place at The Masters in Augusta. He [...]
Mercedes-Benz Cars Reach All-Time High with Sales of 1,362,908 Units in 2011
Freitag, 6.Januar 2012In 2011 Mercedes-Benz Cars sold more vehicles than ever before in a single year. A total of 1,362,908 vehicles of the brands Mercedes-Benz, smart and Maybach have been delivered to customers – around 77,000 units more than in the previous record set in 2007 (1,285,900 units).
2011 was also the best sales year in the history [...]
New Mercedes-Benz Collection miniatures in 1:87, 1:43 and 1:18: Small is beautiful: the new Mercedes-Benz M-Class and B-Class in model form
Samstag, 24.Dezember 2011ollowing the market launch of their full-size counterparts, detailed miniatures of the new Mercedes M-Class and B-Class have become the latest additions to the Mercedes-Benz Collection.
The efficient off-roader and the compact sports tourer are available with immediate effect as high-grade miniatures in scale 1:87, 1:43 and 1:18. Developed in collaboration with renowned manufacturers Busch, [...]
International award-winner: C-Class triumphs in Japan and Australia
Mittwoch, 14.Dezember 2011The Mercedes-Benz C-Class is among the most popular cars – worldwide. This is confirmed by two recent awards: in Japan the C-Class leads the field as the best imported car for the second time in succession. Down under, the C 250 CDI and the C 63 AMG Coupé scooped the “2011 Australia’s Best Car Award” [...]
Mercedes-Benz Achieves Record Sales in November: Sales up by 8.3 Percent
Dienstag, 6.Dezember 2011In November, Mercedes-Benz sold more cars than ever before in this month. With 113,859 units, the brand surpassed the previous record result, which was set last year, by 8.3%. Mercedes-Benz has delivered a total of 1,136,525 (+7.3%) units to customers since the beginning of the year — which also represents a new sales record.
Dr. Joachim [...]
Mercedes-Benz Posts Strong Sales in Japan
Mittwoch, 30.November 2011In spite of the heavy earthquake in March and its serious consequences for the country, sales of Mercedes-Benz vehicles have developed favorably in Japan. Since the beginning of the year, sales have risen by 2.7 percent to 25,858 units, even though the overall market has strongly declined (-21.6%).
After sales had fallen by almost 25 [...]
Mercedes-Benz on Google+: Mercedes-Benz further expands its involvement in social networks
Donnerstag, 10.November 2011To coincide with the start of the expansion of the Google social network to include company and brand profiles, Mercedes-Benz now has its own profile on Google+.
In a video message, Dr Dieter Zetsche, CEO of Daimler AG, welcomes the fans and interested parties of the brand with the three-pointed star. In addition, the community [...]
Mercedes-Benz Sales on Track: Upswing continues in October
Samstag, 5.November 2011Following record sales in the third quarter, in October Mercedes-Benz once again succeeded in surpassing the excellent sales level reached in the same month of last year. Shortly before the launch of the high-volume B-Class, 103,378 customers (+2.9%) chose to purchase a Mercedes-Benz vehicle.
A total of 1,022,666 units have been delivered since January, an [...]
Mercedes-Benz USA reports highest October on record with Sales of 24,449
Donnerstag, 3.November 2011Mercedes-Benz USA reported October sales of 24,449 vehicles, a 28.2% improvement over October 2010 (19,076) and the company’s highest October volume on record. On a year-to-date basis, the 206,632 vehicles sold represent a 12% increase over the 184,431 vehicles sold during the same period last year.
The highest volume performers for the month were the C-Class [...]
Mercedes-Benz posts record sales in September and achieves best third quarter ever
Donnerstag, 6.Oktober 2011After record sales in the same month last year, Mercedes-Benz even set a new record in September 2011. With last month being the strongest one since the beginning of the year a total of 120,982 vehicles have been delivered to customers worldwide.
Since January 2011 sales now total to 919,288 Mercedes-Benz passenger vehicles, an increase [...]
Mercedes-Benz reports highest September on record with Sales of 23,897
Mittwoch, 5.Oktober 2011Mercedes-Benz USA reported September sales of 23,897 vehicles, a 15.6% improvement over September 2010 (20,666) and the company’s highest September volume on record. On a year-to-date basis, the 183,711 vehicles sold represent an 11.1% increase over the 165,355 vehicles sold during the same period last year.
The highest volume performers for the month were [...]
Available at European dealerships from November 2011: New B-Class to be launched at old price
Donnerstag, 15.September 2011The second generation of the B-Class car heralds a new compact class era at Mercedes-Benz in terms of both design and technology.
The entire drive programme is also completely new: four-cylinder petrol and diesel engines with direct injection and turbocharging, dual clutch transmission and manual transmission. Ten new assistance systems support the driver. Future B-Class [...]
Daimler Buses further expands its global presence and defends its leading position in the bus business
Montag, 12.September 2011In the first six months of the year, Daimler Buses sold 18,308 Mercedes Benz, Setra, and Orion brand buses and chassis worldwide (January-June 2010: 19,226). During this period, the unit posted revenues of slightly more than €2 billion (January-June 2010: €2.22 billion).
“Thanks to our global presence, Daimler Buses can easily deal with disparate economic developments [...]
Mercedes-Benz continues upswing in August with sales increase of 7.9 percent
Montag, 5.September 2011Sales of Mercedes-Benz passenger cars continue to rise. In August, the brand’s sales were up 7.9 percent compared to the high volume achieved in the same month last year.
The brand delivered a total of 87,384 vehicles (August 2010: 81,010) to customers worldwide. Since the beginning of the year, Mercedes-Benz has delivered 798,306 units (January-August [...]
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