• Last comments:

  • Tags

  • RSS Mercedes-Benz News

  • Mercedes-Benz Passion eBlog

    B-Class Electric Drive awarded environmental certificate

    by Philipp Deppe | 18.Dezember 2014

    Locally emission-free, significantly more eco-friendly over its complete life cycle thanks to 64 percent lower CO2 emissions than the equivalent B 180 petrol model, generous in terms of space and range (200 km) and still dynamic on the road (output of 132 kW):

    B-Klasse 2014B-Class 2014

    the B-Class Electric Drive is a convincing proposition in all sorts of ways. Its high environmental compatibility has now also been confirmed by the inspectors at the TÜV Süd technical inspection authority, who have awarded the electric-drive Sports Tourer from Mercedes-Benz the environmental certificate in accordance with ISO standard TR 14062. This certification is based on a comprehensive life-cycle assessment of the B-Class Electric Drive, documenting every detail of relevance for the environment.

    “The fact that we are able to integrate the electric motor and batteries into a perfectly ‘normal’ B-Class does not only mean that we can assemble the Electric Drive alongside the other B-Class vehicles on one production line, but almost more importantly means that our customers do not have to make any compromises at all in terms of spaciousness, safety or comfort”, explained Professor Dr Herbert Kohler, Chief Environmental Officer at Daimler AG. “The B-Class Electric Drive is an important milestone along our journey towards emission-free driving.”
    Mercedes-Benz analyses the environmental compatibility of its models throughout their entire life cycle – from production, through their long years of service, to recycling at the end of their lives. This analysis goes far beyond the legal requirements. The Environmental Certificate and supplementary information are made available to the public as part of the “Life Cycle” documentation series, which can be accessed at http://www.mercedes-benz.com.

    Over its entire life cycle, comprising production, use over 160,000 kilometres and recycling, the B-Class Electric Drive produces emissions of CO2 that are 24 percent (7.2 tonnes – EU electricity mix) or 64 percent (19 tonnes – hydroelectricity) lower than those of the B 180 – despite the higher emissions generated during the production process. This is due primarily to the exceptional efficiency of the electric motor, which gives rise to significant advantages during the use phase. One key factor here is its ingenious energy management system: the optional radar-based regenerative braking system, for example, ensures the optimal recuperation of braking energy back into the battery. This further enhances the efficiency of the drive system and enables even greater ranges. MORE »

    Topics: B-Class | No comments »

    50,000 fans celebrate five years of smart in China: Big Success for the Small City Car in the Middle Kingdom

    by Philipp Deppe | 17.Dezember 2014

    Five years after market launch, smart has firmly established itself in China as a trendsetter and pacesetter for urban mobility.

    smart times China

    After Germany, the Middle Kingdom is now the second biggest market for the innovative two-seater. This success was celebrated at the end of “smart times 2014 China” by around 50,000 fans of the brand at the “LIVE smart China 5-Year Anniversary Concert” in Shanghai Stadium. At the event, smart surprised its Chinese fans with two new special models: Painted in typical China red is the exclusive smart special edition to mark its fifth birthday, only five of which will be produced, and the traditional Chinese smart New Year edition, of which 666 will be made available next year.

    The first smart fortwo headed for China in 2009, taking their place in showrooms built in twelve cities. Since then, the small city car has been driving on the urban fast lane in the Middle Kingdom – in cities both large and small. The smart brand is now represented by 143 sales outlets in 77 cities. More than 60,000 units have been sold so far. And, to-date, the smart fortwo has been voted Chinese “Car of the Year” in its segment every single year. This enormous popularity has continued this year, too, with an increase in sales of 4.2 percent through November. In just a short period of time, this sustained growth has turned China into smart’s second biggest market worldwide. Here, the smart brand is not only the pioneer in urban mobility solutions, but also a groundbreaker in the use of digital platforms for marketing and sales. For instance, in spring 2014, smart succeeded in selling all 388 units of a special edition in the space of just three minutes in cooperation with “WeChat” (China’s answer to “WhatsApp”).

    MORE »

    Topics: Smart | No comments »

    Prices for the Mercedes-Maybach S-Class – Prices starts at 134,053.50 Euros

    by Philipp Deppe | 16.Dezember 2014

    As the flagship of the Mercedes-Benz model range, the Mercedes-Maybach S-Class satisfies the very highest requirements in terms of comfort as far as its appointments are concerned.

    Mercedes-Maybach S 600 (X 222) 2014

    Numerous exclusive details underline the car’s ambition to lead. In addition, all the technological highlights of the S-Class are also available. With this technology offensive and prices from 134,053.50 euros[1] (S 500), Mercedes-Maybach is revolutionising the exclusive luxury class. The market launch of the Mercedes-Maybach S-Class is scheduled for February 2015. With immediate effect, the new models are now available to order.

    As an addition to the Mercedes-Benz product portfolio, the Mercedes-Maybach S-Class sets new benchmarks in the luxury segment. At 5453 mm long and with a wheelbase of 3365 mm, the flagship of the Mercedes-Benz model range is 20 cm larger in both dimensions than the S-Class Saloon with long wheelbase.

    The Mercedes-Maybach S-Class is specifically designed to be chauffeur-driven. For the driver and any front passenger, there have been no compromises compared with a “normal” S-Class. Here, however, the real sense of spaciousness is to be found in the rear. The wheelbase of the saloon, the quietest in the world for rear-seat passengers, has been extended by 200 mm, the full extent of which benefits those sitting in the back. The roof line also means that there is more headroom.

    The seat belt buckle extender, belt bag (both part of the PRE-SAFE rear package, beltbag also available separately) and seat cushion airbag are innovative safety features in the rear of the Mercedes-Maybach S-Class that contribute to its unique flair.

    A new function underscoring the positioning of the Mercedes-Maybach S-Class as a chauffeur-driven vehicle is its voice amplification system. This innovative function makes it easier to communicate with the rear passengers from the front. The two microphones in the interior mirror are also used to pick up speech for the hands-free telephone system. These signals are then discreetly amplified depending on the amount of driving noise, and continuously adjusted for the speaker’s volume and the ambient noise level. MORE »

    Topics: S-Class | No comments »

    Mercedes-Benz driver Pascal Wehrlein through to Race of Champions final in Barbados

    by Philipp Deppe | 15.Dezember 2014

    Mercedes-Benz DTM driver Pascal Wehrlein lined up this weekend (December 13th – 14th) for the first time in his career in the prestigious Race of Champions on Barbados.

    On Saturday in the ROC: Nations Cup team event, the Mercedes junior along with his team-mate, reigning GP2 champion Jolyon Palmer, took three wins in Group A (two for Wehrlein, one for Palmer). Team Nordic won the ROC: Nations Cup with Tom Kristensen and Petter Solberg. In Sunday’s Race of Champions individual competition, Wehrlein made it through to the final against David Coulthard. The Scot, who himself is a former member of the Mercedes-Benz DTM squad, came out on top in both races to pick up the 2014 Race of Champions winners trophy.

    The Race of Champions was held this weekend for the first time at the Bushy Park track on Barbados. Apart from Wehrlein, other drivers taking part included former Mercedes-Benz DTM driver Susie Wolff and reigning FIA Formula 3 European champion Esteban Ocon.

    At the event, Wehrlein also posted demo runs in a Formula 1 Silver Arrow. Since the 2014 season, the youngest winner of a race in the 30-year history of the DTM has also been an official test and reserve driver for the MERCEDES AMG PETRONAS Formula 1 team. In that role, Wehrlein got spectators on Barbados all fired up by posting demo laps and performing doughnuts in a F1 W03 from the 2012 season.

    Pascal Wehrlein: “Participating in the Race of Champions for the first time was a great experience. The fact that I made it through to the final in my first appearance at the Race of Champions makes it all the more special. Hats off to David. He put in a fantastic performance in every car today and is a worthy winner. MORE »

    Topics: Motorsports | No comments »

    International Mercedes-Benz fashion campaign – Autumn/Winter 2015: Champions of Fashion

    by Philipp Deppe | 14.Dezember 2014

    Mercedes-Benz today announces a spectacular collision of peerless talents from the worlds of fashion, photography and Formula 1 for its Autumn/Winter 2015 fashion campaign.

    Champions of Fashion

    The leading men are the ace racers, rivals and team-mates Lewis Hamilton – Formula 1’s newly-crowned World Champion – and Nico Rosberg. Starring alongside them is one of the fashion circuit’s hottest models and actress, Dree Hemingway – who as great-granddaughter of Ernest Hemingway, is herself a scion of adventure in the grand tradition. This new season paean to the siren calls of speed, sleekness and style has been masterminded by Collier Schorr, the Yale faculty member, and photographer nonpareil.

    To shoot the campaign the trio was transported to the Sindelfingen wind-tunnel, a canonic site in the mythology of Mercedes-Benz, where its designs are tested against the uncompromising forces of nature. Aerodynamic efficiency meets exquisite aesthetics in the two motoring masterpieces – one classic, one brand-new – that the drivers are issued; Rosberg steers the brawny, muscular Mercedes-AMG GT while Hamilton takes the Mercedes-Benz C111, a still-revered gullwing experimental model developed during the 1970’s. High fashion – not to mention tailoring as perfectly precise as the Mercedes-Benz team-mates’s driving – screeches seductively into the pit lane courtesy of HUGO BOSS, outfitter of choice to Hamilton, Rosberg and Hemingway.

    Produced to celebrate Mercedes-Benz’s longstanding sponsorship of the world’s finest fashion weeks – a blossoming roster that now numbers over 50 engagements in more than 30 countries. Collier Schorr for Autumn Winter 2015 is the sixteenth Mercedes-Benz fashion campaign, a tradition established to underline the commitment to the many international fashion events – including the Mercedes-Benz Fashion Weeks in Beijing, Moscow and Berlin as well as the fashion weeks in London, Milan, Paris and many others – that Mercedes-Benz is proud to support. Previous collaborators have included Nick Knight, Roe Ethridge, Mario Testino, Ryan McGinley, Peter Lindbergh, Tilda Swinton, Lara Stone, Karlie Kloss and Joan Smalls. This, though, is a champagne moment: the first time that Formula 1 drivers have taken their place on the Mercedes-Benz fashion podium. MORE »

    Topics: Marketing | No comments »

    Supervisory Board of Daimler AG appoints Ola Källenius to the Board of Management

    by Philipp Deppe | 13.Dezember 2014

    In its meeting of today, the Supervisory Board of Daimler AG has appointed Mr. Ola Källenius (45) as a member of the company’s Board of Management with effect from January 1, 2015 until December 31, 2017. He will continue to be responsible for worldwide car Marketing & Sales. The Supervisory Board of Daimler AG has thus expanded the Board of Management to eight members once again.

    Mercedes-Benz at the Moscow International Auto Salon 2014

    “Ola Källenius will make our Board of Management younger and more international. These are two characteristics that we increasingly see also amongst our customers. With his wide-ranging experience, Mr. Källenius will help us to optimally address customers’ needs and to achieve the growth targets of our ‘Mercedes-Benz 2020’ strategy,” stated Dr. Manfred Bischoff, Chairman of the Supervisory Board of Daimler AG.

    Ola Källenius, born in Sweden on June 11, 1969, has been a member of the Divisional Board of Mercedes-Benz Cars responsible for Marketing & Sales since October 2013. From 2010 until 2013, he was Chairman of the Management Board at Mercedes-AMG GmbH. In 2009, as President and Chief Executive Officer of Mercedes-Benz U.S. International, Inc., he led the production side of the sport utility vehicles, the M-, R- and GL-Class. Before that, he was Managing Director of Mercedes-Benz HighPerformanceEngines Ltd. in Brixworth, United Kingdom, where he was responsible for the design, development and production of Mercedes-Benz Formula 1 engines. MORE »

    Topics: Concern | No comments »

    Mercedes-Benz driver Pascal Wehrlein joins Race of Champions line-up in Barbados

    by Philipp Deppe | 12.Dezember 2014

    Mercedes-Benz DTM driver Pascal Wehrlein will contest next weekend’s Race of Champions (December 13th – 14th) for the first time in his career. Wehrlein will take part in both the individual competition on Sunday and in the ROC Nations Cup on Saturday. In the team event, he will partner reigning GP2 champion Jolyon Palmer as Team Young Stars.

    20-year-old Wehrlein achieved his first DTM victory at the Lausitzring last season, entering the record books as the youngest winner so far in the 30-year history of the touring car series. Shortly afterwards, he was appointed as test and reserve driver for Silver Arrows Formula 1 team MERCEDES AMG PETRONAS.

    This year’s Race of Champions will take place in Barbados for the first time. In a departure from previous events which were held in large stadiums, drivers will compete this year on a circuit in Bushy Park, Barbados. Among the participants will be drivers from a number of major international racing series, including Formula 1, the DTM, touring car and sports car world championships, as well as from NASCAR and Indycar.
    Apart from Wehrlein, other drivers in the Barbados line-up include former Mercedes‑Benz DTM drivers Susie Wolff and David Coulthard and reigning FIA Formula 3 European Champion Esteban Ocon, who won the 2014 FIA Formula 3 Championship with the new Mercedes-Benz Formula 3 engine. As a reward for his efforts, he was invited to a test session with the DTM Mercedes AMG C‑Coupé last week in Jerez de la Frontera.

    Pascal Wehrlein: “It’s a great honour for me to be asked to participate in this well established prestigious event. I’ve followed the Race of Champions in the past on TV and am looking forward to my maiden outing with top racing drivers from around the world. The racetrack in Bushy Park Barbados looks great, and I can’t wait to put my foot down to the boards for the first time there. MORE »

    Topics: Motorsports | No comments »

    Mercedes-AMG Limited Edition “White Series” Model Cars: Dream cars in an original dream colour

    by Philipp Deppe | 11.Dezember 2014

    Mercedes-AMG signifies the top sport mode of the Mercedes-Benz line-up. For many, these exclusive sport cars remain a dream. Now there is the chance to park one of these dream cars in your vitrine or on your desktop:

    Mercedes-Benz CLS 63 AMG, Mercedes-Benz   C 63 AMG Black Series,

    starting since mid-November, Mercedes-Benz Accessories began with the roll-out of the first 5 members of the exclusive Mercedes-AMG Limited Edition White Series in the scale of 1:18. Further models will follow until the complete Mercedes-AMG Portfolio is represented in this unique exclusive Limited Edition.

    Mercedes-AMG Modellautos White Series Limited Edition

    Manufacturer of these exclusive miniatures is the model car design specialist GT Spirit. The models are development from the original design data of Mercedes-AMG production vehicles. The five designo diamond-bright white painted Mercedes-AMG models have many optional extras. Each is a limited edition of 1,000 units. They are available at the Mercedes-Benz sales partners.

    Mercedes-AMG Modellautos White Series Limited Edition

    The models are produced in the scale of 1:18 and are made, depending on the vehicle, from 70 to 100 parts. Moving parts were consciously waived in favour of a perfect optical appearance. For the body of these unique model cars, GT Spirit used a special polyurethane-resin which makes even the finest design lines visible. MORE »

    Topics: AMG | 1 Comment »

    Mercedes-Benz GLE Coupé – A sportier choice

    by Philipp Deppe | 10.Dezember 2014

    Mercedes-Benz is combining two classes of vehicle – each with its own distinct style – to make a new model, the Mercedes-Benz GLE Coupé. The sporty nature of a coupé dominates, imbued with the striking characteristics of a robust SUV.

    Mercedes-Benz GLE Coupé (2014)

    In addition to convincing on-road vehicle dynamics, the GLE Coupé looks impressive as well. With its flowing side contour, elongated and low greenhouse, striking radiator grille with central chrome louvre and rear end design, the GLE Coupé cites styling features typical of particularly sporty Mercedes-Benz models. At the premiere the GLE Coupé will be available as a diesel or petrol model with an output range of between 190 kW (258 hp) and 270 kW (367 hp). The top-of-the-range model GLE 450 AMG, the first representative of a new Mercedes-AMG product line – the AMG sports models – is particularly attractive. In addition to the generous amount of standard equipment, the DYNAMIC SELECT dynamic handling control system, the Sports Direct-Steer system and the driver assistance systems typical of the brand, the GLE 450 AMG always comes with the 9G-TRONIC nine-speed automatic transmission and 4MATIC permanent all-wheel drive.

    Mercedes-Benz GLE Coupé (2014)

    “Our GLE Coupé combines typical coupé attributes, such as sportiness, dynamism and agility, with the confident presence, versatility and robustness of an SUV”, says Prof. Dr Thomas Weber, Board Member responsible for Group Research and Mercedes-Benz Cars Development, in characterising the latest member of the Mercedes-Benz model family. The GLE Coupé is the new addition to the successful portfolio of Mercedes-Benz coupés. Alongside the classic, two-door C, E and S-Class models and the four-door CLS and CLA-Class coupés, the new coupé displays a highly individual interpretation of the physiognomy and light-footed approach typical of this family of vehicles.
    “For Mercedes-Benz, the GLE Coupé is the trailblazer for a versatile vehicle class. It will enable us to win new customers for our brand”, says Ola Källenius, Member of the Divisional Board of Mercedes-Benz Cars responsible for Marketing & Sales, commenting on the new model joining the product portfolio.

    Mercedes-Benz GLE Coupé (2014)

    DYNAMIC SELECT dynamic handling control system: highly variable – from racy and sporty to poised and comfortable
    The GLE Coupé feels like a true sports coupé right from the word go. Despite the similarity to an SUV with its raised seating position and an all-round view that is expansive for a coupé, the occupants are led to believe that they are in sports rather than off-road mode. The sound is reminiscent of powerful sports cars and, combined with the spontaneous and direct response to all commands, is guaranteed to get your pulse racing. On the other hand, it can also create a superior feeling of calm, coupled with unshakeably serene driving dynamics. These two different worlds can normally only be experienced in two separate vehicles – an agile, thoroughbred sports coupé and an easy-going, comfortable SUV. But the new GLE Coupé is different: DYNAMIC SELECT enables a wide spread in the driving dynamics and combines these diametrical worlds of experience in a single vehicle – an automobile premiere.

    Mercedes-Benz GLE Coupé (2014)

    GLE 450 AMG – the first AMG sports model
    The balancing act between extremely sporty yet still comfortable has been mastered especially well in the GLE 450 AMG. As the first AMG sports model, the V6 top-of-the-range GLE Coupé enables an attractive entry to the world of the sports car and performance brand.
    “The GLE 450 AMG Coupé is our first sports model, and further highly emotional and performance-oriented models will follow in the near future. The new product line from Mercedes-AMG has allowed us to make true sports car technology and the fascination of motorsports more accessible”, says Tobias Moers, Chairman of the Board of Management of Mercedes-AMG GmbH. “Every vehicle from Affalterbach honours the brand promise of Driving Performance.”

    Mercedes-Benz GLE Coupé (2014)

    The new AMG sports models display impressive product substance and honour the promise of sports performance with a higher output class, standard all-wheel drive and also sophisticated chassis solutions. The DYNAMIC SELECT variable dynamic control system assigns fundamentally different characteristics to the five transmission modes of INDIVIDUAL, COMFORT, SLIPPERY, SPORT and SPORT+, which the driver is able to select using a rotary control on the centre console. The system networks all the control systems, generating different driving experience parameters. The names speak for themselves: SPORT and SPORT+ turn the GLE 450 AMG into a sporty, dynamic vehicle with pronounced longitudinal and lateral dynamics. COMFORT is the opposite end of the spectrum. Here the emphasis is on the feel-good parameters so typical of classic Mercedes-Benz saloon cars, for relaxed, effortless cruising with the greatest possible energy efficiency. SLIPPERY optimises the handling on surfaces with low friction coefficients such as snow or ice. In addition, INDIVIDUAL mode enables the driver to programme and store personal preferences in the individual control strategies, regardless of the engine variant.

    Mercedes-Benz GLE Coupé (2014)

    In the GLE 450 AMG, DYNAMIC SELECT not only modulates the “hard skills” such as the chassis and suspension, steering or powertrain. It is also possible to experience the selected mode more intensively on an emotional level because various “soft skills” such as the engine sound, instruments or dynamic control of the driving lights also vary. To this end, the nature of the various displays on the COMAND screen and in the cockpit changes according to the selected transmission mode. At the same time, the active light function of the all-LED headlamps responds more spontaneously and the engine produces the whole range of sounds from sporty and dominant to poised and reticent: if the driver selects COMFORT mode, the displays take on lesser importance and, like the engine, the dial instruments such as the rev counter show a relaxed response to the driver’s commands. In combination with the comfort-oriented control of the powertrain and suspension, the result is a feel-good ambience at the level of a saloon. The engine sound is reduced to a pleasant timbre, and the feedback from the road surface and surroundings is considerably quieter in the interior. MORE »

    Topics: GLE | No comments »

    500,000th Mercedes-Benz passenger car rolls off production line in Beijing

    by Philipp Deppe | 9.Dezember 2014

    The 500,000th locally produced Mercedes-Benz passenger car, an all-new long-wheelbase C-Class model, has rolled off the production lines at Daimler’s Sino-German production joint-venture Beijing Benz Automotive Co., Ltd. (BBAC), marking yet another milestone in Mercedes-Benz’s increasing local footprint in China. About half of these vehicles have been manufactured just within the last two years, highlighting the rapid growth that the production site has recently experienced.

    “Continuous investment in localization is one of our key growth drivers for Mercedes-Benz’s future in China, and it is clear proof of our confidence in and dedication to this strategically important market,” says Hubertus Troska, Member of the Board of Management of Daimler AG responsible for Greater China. “Going forward, we are determined to pick up the pace even more as we just signed a 1 billion Euro agreement with our partner for the localization of further compact car models. BBAC is undoubtedly on its path to become the largest Mercedes-Benz passenger car plant worldwide.”

    BBAC, a joint venture between Daimler and its Chinese partner BAIC Motor, has produced ‘cars with the star’ since 2006 and engines since 2013. Last year, around 120,000 vehicles rolled off the Beijing-based production lines, accounting for approximately one-half of Mercedes-Benz’s total sales volume in China. This figure is expected to grow significantly by the end of next year, based on production capacities reaching well beyond 200,000 units. The all-new long-wheelbase C-Class will significantly contribute to this in its first full-year after its launch this August, and the localized GLA compact SUV will, from early 2015 on, support as an additional growth driver. The constant growth of BBAC is backed by strong funding: the two shareholders are jointly investing €4 billion in the company through 2015.

    About €400 million has been spent solely on the first ever Mercedes-Benz passenger car engine plant outside of Germany. Inaugurated about a year ago, it marks another important milestone in Mercedes-Benz’s localization strategy. The top-notch facility produces 4- and 6-cylinder engines for locally produced passenger cars and vans built by Daimler’s local joint venture Fujian Benz Automotive Co., Ltd. (FBAC). The production line has been designed for flexibility, with an annual capacity of 250,000 units for the first phase. Higher numbers will be planned in line with the ongoing growth in unit sales. MORE »

    Topics: Production | No comments »

    Mercedes-Benz tops last year’s sales already in November

    by Philipp Deppe | 8.Dezember 2014

    In the past eleven months, Mercedes-Benz has already sold more vehicles than in the entire year 2013. Since the beginning of the year, 1,486,839 vehicles were handed over to customers (+12.4%).

    Mercedes-Maybach S 600 (X 222) 2014

    In November the Stuttgart based brand posted another record with sales of 150,742 units (+13.0%). Thus, Mercedes-Benz has managed to achieve a new sales record in every month of the current year.
    “November was a very successful month for us”, says Ola Källenius, Member of the Divisional Board of Management of Mercedes-Benz Cars responsible for Marketing & Sales. “We have already topped the total sales of the previous year in November. This will turn 2014 into another record year for Mercedes-Benz”, continues Källenius.

    In Europe, Mercedes-Benz sold 61,060 vehicles in November, 13.6% more than in the same month of the previous year. In the highly competitive German market, the Stuttgart based brand posted a growth of 9.2% with sales of 23,373 units and maintained its market leadership among the premium manufacturers. In the UK, the most important market for Mercedes-Benz in Europe behind Germany, 8,754 customers opted for a vehicle with the star in November (+13.5%). This led to another sales record, as in Switzerland, where the demand increased by more than 40%. Growth rates of more than 30% were attained in France and Spain last month.

    In the NAFTA region, 38,740 vehicles were handed over to customers in November (+2.3%). In the USA, the world’s biggest market of Mercedes-Benz, November was the best selling month in history. With 34,578 delivered vehicles the brand was the premium manufacturer number one (+0.6%). In Canada sales increased by 19.6% to 3,282 units.

    The Asia-Pacific region continues to stand out as a growth driver: Sales numbers exceeded the level of previous year’s November by 23.3%. In China, 23.1% more vehicles were sold than in the previous year’s month (26,184 units). Since the beginning of the year, the demand has grown by 30% to 252,819 vehicles. In Australia, 37.9% more vehicles were delivered to customers in November; in Japan, where Mercedes-Benz holds the market leadership among the premium manufacturers, sales increased by 23.2%. Thus, both countries have achieved sales records with monthly regard and since the beginning of the year.

    Within the Mercedes-Benz model series, sales records were posted in all segments. In the compact car segment, a record was reached not only in November with sales of 42,413 vehicles of the A-, B-, CLA- and GLA-Class (+27.1%), but also since the beginning of the year (417,848 units, +24.0%). The face-lifted B-Class is available at the dealers since November 29. MORE »

    Topics: Marketing | No comments »

    Mercedes-Benz Accessories Christmas Stars 2014

    by Philipp Deppe | 7.Dezember 2014

    The new “Christmas Stars 2014″ products from Mercedes-Benz offer more than 50 gift ideas for the whole family. The top-quality Christmas gifts are already available at sales partners. A special highlight this year is the limited Racing Edition of the Bobby-Benz. All proceeds from the sale of this item are donated to the “TRIBUTE TO BAMBI” charity for needy children. Here is an overview of the new items:

    Christmas Stars 2014

    Gift ideas for Kids
    Kera Till is one of Germany’s most sought-after illustrators. Her drawings adorn books, magazines and newspapers as well as cosmetic articles and on the packaging of cosmetics. She has now designed motorsport stickers featuring motifs for girls and boys, which are used to customise the new limited Racing Edition of the Bobby-Benz (€79.90[1]). An ideal Christmas gift which is certain to make two children happy; the entire sales proceeds from the limited edition of 1000 units, will go to the “TRIBUTE TO BAMBI” charity for needy children. Mercedes-Benz is the presenting partner of this charity organisation.

    Christmas Stars 2014

    The limited Racing Edition of the Bobby-Benz comes with all the features of the available SLS AMG standard children’s vehicle: authentic Mercedes-Benz AMG rims, continuous precision double-pivot steering and quiet-running profiled wheels. The Bobby-Benz is suitable for children aged 18 months and above (colour: Monza grey magno; material: plastic; dimensions: approx. 69 x 33.5 x 39 cm).

    Christmas Stars 2014

    In contrast to the Yuletide reindeer, the “Classic” Teddy Bear (€29.90) never goes out of season. The teddy is approx. 35 cm in height is made of knitted plush fabric and can be washed at up to 30°C. It sports a brown scarf featuring the Mercedes-Benz star in a laurel wreath logo.
    The Kids’ Bike (€279.90) is available in three upbeat colours (blue metallic, pink metallic and white). It has a robust aluminium frame. The protective pads on the handlebars and crossbar are colour-coordinated with the saddle and frame. The grips are in a durable black colour. The 16”kids’ bike has a wheel brake at the front and a pedal brake in the rear, as well as a side stand. The saddle height is adjustable from approx. 44 to 60 cm. This makes it suitable for children between the ages of approx. three and six years old.

    Christmas Stars 2014

    Rudolph the Red-Nosed-Reindeer will not be the only one casting an envious eye over this cool Sled: the exclusive Mercedes-Benz design and the colours in silver and black, gives this unique sled a sporty, yet chic look. Its technical highlights include metal runners and a steering axle equipped with a suspension spring. The standard equipment is extensive in typical Mercedes-Benz style and includes a horn as well as a cord with a handle for pulling. The sled (€79.90) is safety-tested by the German Technical Inspection Association (TÜV), bears the GS (Tested Safety) mark, and is suitable for children age four to ten. MORE »

    Topics: Marketing | No comments »

    Women’s World Car of the Year 2014: The S-Class is number 1 for women

    by Philipp Deppe | 6.Dezember 2014

    According to female car experts from five continents the Mercedes-Benz S-Class is the world’s best car.

    On behalf of “Women’s World Car of the Year Ltd.” from New Zealand, twenty international female motor journalists from 15 countries chose the best automotive newcomer of the last year. Not only did they consider design, technical functions, comfort and similar criteria, they also evaluated aspects such as the “wow factor”, sex appeal and value for money.

    Cars in six categories were rated. The experts were unanimous in choosing the “luxury car” and selected the Mercedes-Benz S-Class as their favourite. As the luxury saloon from Stuttgart received the most points of all category winners, the experts also awarded it the highest distinction – the “Supreme Award”. The S-Class therefore holds the title “Women’s World Car of the Year 2014″.

    This acknowledgement consolidates the reputation of the S-Class as a technological trendsetter and the epitome of luxurious travel. The saloon boasts innovative safety systems and is the first vehicle worldwide to feature suspension technology that is even able to react in advance to road unevenness. It therefore offers an unprecedented level of ride comfort.

    Source: Mercedes-Benz

    Topics: S-Class | No comments »

    Mercedes-Benz give five young drivers chance to test drive DTM Mercedes AMG C-Coupé

    by Philipp Deppe | 5.Dezember 2014

    Mercedes-Benz gave five talented drivers an opportunity to gain experience of the DTM Mercedes AMG C-Coupé during testing near the Spanish town of Jerez de la Frontera from December 2nd – 4th.

    This test for Felix Rosenqvist (23, Sweden), Esteban Ocon (18, France) and Lucas Auer (20, Austria) was to reward them for outstanding achievements in Formula 3. All three drivers achieved success with the new Mercedes-Benz Formula 3 engine this season.

    Felix Rosenqvist won the prestigious Macau Grand Prix in mid-November. Previous winners before him include racing legends Ayrton Senna and Michael Schumacher. Esteban Ocon secured this year’s FIA Formula 3 European Championship with nine wins and 21 podiums. Austrian Lucas Auer won three Formula 3 races and finished the season fourth overall.

    Maximilian Götz (28, Germany) won the Blancpain Sprint Series title in a Mercedes-Benz SLS AMG GT3 before season’s end this year. For Götz, this was not his first ever contact with a DTM car. In mid-September last year, he tested a DTM Mercedes AMG C-Class at the Lausitzring as a reward for his success with the gullwing.

    Charles Pic (24, France) was also in Jerez, trying out the DTM Mercedes AMG C‑Coupé. The Frenchman contested a total of 39 Formula 1 races for Marussia and Caterham during 2012 and 2013 and acted as official test and reserve driver this season for the Lotus F1 team. He was busy last week in that role at the final Formula 1 testing of the year at the Yas Marina Circuit in Abu Dhabi, as was Ocon.

    Mercedes-Benz has a long tradition of bringing on junior drivers in motor racing. During their time in Formula 3, many drivers, including Formula 1 2014 world champion Lewis Hamilton (MERCEDES AMG PETRONAS), four-time world champion Sebastian Vettel and the youngest race winner in DTM history, Pascal Wehrlein, all utilised Mercedes-Benz engines. MORE »

    Topics: Motorsports | No comments »

    Daimler Expands Manufacturing Capacities for Lithium-Ion Batteries

    by Philipp Deppe | 4.Dezember 2014

    Daimler AG is expanding the production capacities for lithium-ion batteries with investments of around €100 million in the Deutsche ACCUmotive subsidiary in coming years. Currently, a new building to be completed by mid-2015 is under construction in the Saxon city of Kamenz.

    “We are looking forward to continuous growth in the demand for Deutsche ACCUmotive batteries”, said Frank Blome, Managing Director of Deutsche ACCUmotive, during the topping out ceremony for the new production hall on Monday, which was attended by Saxony’s Prime Minister Stanislaw Tillich and further guests from politics and the economy. With the completion of the third construction phase Deutsche ACCUmotive will have nearly 20,000 m² of production and logistics space at its disposal – or four times the area since the start of production in the year 2011.

    “The production of battery systems by Deutsche ACCUmotive GmbH in Kamenz will contribute significantly to the growing expertise of the auto state Saxony in the area of electro mobility and battery technology. That is why I am pleased about the three-digit million investments in a company like Deutsche ACCUmotive GmbH here in Kamenz”, said Tillich. “The expansion of the company again shows that Saxony has much to offer as an innovation location. With excellent research close to industry at the technical universities, colleges and research facilities as well as with very well educated specialist manpower. These are the best prerequisites for investments here in Kamenz and in the entire free state of Saxony”, said the Prime Minister.

    Deutsche ACCUmotive was founded in 2009 for the development and production of lithium-Ion battery systems for vehicles. The company is a wholly-owned subsidiary of Daimler AG. The research and development activities of Deutsche ACCUmotive are located in Nabern in the Stuttgart area and the production takes place in the Saxon city of Kamenz. Series production started in the year 2011. The Daimler subsidiary supplies lithium-ion batteries for the current smart fortwo electric drive and the hybrid variants of the S-, E- and C-Class of Mercedes-Benz, and has delivered more than 50,000 lithium-ion batteries to date.

    “Deutsche ACCUmotive will be producing the lithium-ion batteries for the upcoming electric versions of the smart fortwo and forfour from 2016 as well as for future hybrid models of Mercedes-Benz”, announced Blome. “The development and production of our lithium-ion batteries is competitive in every respect. We are in the black at Deutsche ACCUmotive.” Thus, Kamenz and the Nabern development location will continue to play a key role in high-performance batteries for alternative drives – from hybrid models to the pure electric vehicle – as a high-tech location in the Daimler Group. MORE »

    Topics: Concern | No comments »

    Production milestone for Mercedes-Benz Trucks: 200,000th truck built at the Aksaray plant

    by Philipp Deppe | 3.Dezember 2014

    There were cheers at the Mercedes-Benz plant in Aksaray when the 200,000th truck built at the facility rolled off the assembly line.

    The plant’s employees celebrated the milestone together with Dr. Wolfgang Bernhard, member of the Daimler AG Board of Management with responsibility for Daimler Trucks & Buses, Stefan Buchner, Head of Mercedes-Benz Trucks, Gerald Jank Head of Production Mercedes-Benz Trucks, Rainer Genes, Head of Mercedes-Benz Türk, and Klaus Pfeifer, Plant Manager in Aksaray.

    Turkey is the world’s third-largest sales market for Mercedes-Benz Trucks after Brazil and Germany. Mercedes-Benz Trucks sold roughly 17,000 units in Turkey in 2013. “The Aksaray plant is a key component of our Mercedes-Benz Trucks production network,” said the Head of Mercedes-Benz Trucks, Stefan Buchner. “The milestone we’re celebrating today underscores that fact: 200,000 trucks — that also means 200,000 vehicles in top Mercedes-Benz quality thanks to our highly qualified and dedicated employees. I’m confident that this will allow us to continue our success story in Aksaray.”

    About €310 million has been invested in the Aksaray plant since 1986. Most recently, € 20 million were spent there to construct a new production hall that will add a further 10,000m² to the plant’s production area and increase annual production capacity to 17,500 units.

    “Our plant in Aksaray is one of the most modern of its kind,” said Rainer Genes. “We’ve invested extensively in the facility and in the further training of our employees over the last few years. For me, this not only clearly demonstrates our commitment to this location; it’s also primarily a symbol of our intent to safeguard our future, since the only way we can remain successful over the long term is with a highly-qualified and dedicated team such as the one we have here in Aksaray. Thank you all!” MORE »

    Topics: Trucks | No comments »

    « Previous